DOOR Partners BV is a 100% sales subsidiary of cooperative DOOR. DOOR Partners is responsible for sales, marketing and quality control of our member’s produce. We have six product groups:
- Purple Pride (Aubergine)
- Green Diamonds (cucumber on high wire)
- PapriCo (Bell peppers)
- Prominent (Tomatoes)
- SweetPoint (Sweet pointed peppers)
- Greenco (snack vegetables)
The different product groups work closely together and each have their own sales- and marketing team. Besides a joint approach to the market, implementation of durability, energy, internationalisation and seed improvement are key. Work together and build strong brands.
Our primary customers are exporters and service providers. Because of our independent position we can do business with thát partner that provides the best gateway towards the retailer or market in question. We make clear choices when chain partners are concerned. Together we service retailers in a good an distinguishable manner. We offer a reliable product of excellent quality. By sharing knowledge and explore the market collectively we exploit opportunities.
To our customers we are a reliable business partner, based on mutual trust. To do as we say and to be of permanent value is important to us.
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Our marketers invest a lot in researching the demands of both retailers and end consumers. We do this together with our chain partners. We share creative ideas, discover new opportunities and speak to retailers about enlarging the market share of our produce. In this way our products are show-cased the best. To give this an extra boost, DOOR works with a special retail-account manager who widely explores the market and passes on opportunities to the different project groups.
The product groups are responsible for one of our spearheads: Quality. Inspectors check the products for quality and shelf life. They write a report on every spot check that we share with sales and the grower. On the basis of these reports they compile a comprehensive report and make recommendations to improve quality and shelf life.
- Closely work together with chain partners
- Exploit opportunities by sharing knowledge and explore the market together.
- Together we can increase the market for our products
- Inspectors safeguard quality