We also like to look towards the future. Which developments, businesses and markets could be of interest to our product groups? We take the lead in (further) development of our brand portfolio. That is why we pay so much attention to Market Intelligence, IT, internationalization and future retail solutions. Our goal is to keep our brands strong and make them even stronger.
Internationalization is very important to DOOR and the brands. The cross-border market cannot be large enough. Supply and produce year-round, process and consume in existing markets are the responsibility of the product groups. The cooperative explores the production outside the existing outlets. This joint international approach leads to more decisiveness. DOOR’s policy is well thought out and of high quality.
Special work groups of growers and employees research important subjects. These work groups include both growers and employees. The work group ICT-future makes an inventory of the developments in the field of ICT. Primary goal is to be able to adequately react to future developments. The work group Food Safety, chain integration and sustainability makes recommendations on this terrain for now and into the future.